×3 organic visibility • Website up to 6× faster • 4 websites consolidated into 1
Situation
Just a few weeks before the start of the season, the four e-commerce websites used for bookings were no longer operational. Every day of delay directly threatened the launch of the business and its revenue.
Intervention
My first priority was to secure booking continuity so the season could start without disruption.
Once the immediate risk was under control, I consolidated the four websites into a single platform that was faster, easier to maintain and capable of evolving without breaking the existing links and QR codes already distributed to customers.
And suddenly, everything becomes possible.
Result
- Organic visibility increased threefold within the first few months.
- Website performance improved by up to 6×.
- Four separate websites consolidated into a single platform without losing existing links or QR codes.
- Teams gained autonomy in managing and updating content.
